SRH week - Action Canada
Client: Action Canada
Sector: Non Profit
Role: Designer
Platform: Print/Instagram
Tools: Illustrator
Overview
I was commissioned to develop the branding of SRH week, a yearly campaign designed to raise awareness on sexual and reproductive health and promote resources to improve community health in Canada.
For this campaign I created a logo in French and English, and also created a set of illustrated characters to accompany a poster and the digital campaign. The characters were created around the theme of advocacy, shown as art, activism, healthcare, and education.
For this campaign I created a logo in French and English, and also created a set of illustrated characters to accompany a poster and the digital campaign. The characters were created around the theme of advocacy, shown as art, activism, healthcare, and education.
Besides the poster, I designed a postcard related to the #EmptyChairs campaign, which was formed in 2020 by a coalition of feminist activists who came together to push for a people's human rights system, the campaign aims to bring attention to all the ways in which chairs are empty in UN spaces, and thus how important analysis and expertise is missing.